Bo Hylén: Shoots the "loco motivus" for Siemens
Loco motivus is not, as one might be tempted to think, bad Spanish for crazy motifs, but rather modern Latin for moving from a place, i.e., the locomotive. It is precisely these huge steel monsters that used to fascinate little boys so much, and pull endlessly long freight trains. Today, such machines are almost obsolete, and companies like Siemens try to create trains that are elegant, graceful, sleek.
Bo Hylén had the opportunity to stage the experience of traveling on such trains for Siemens, to make this experience available to the viewer both emotionally and visually.
The result was a CGI series that was partly shot with a camera in London, Munich, and Berlin, and partly digitally constructed or processed on the computer. Bo Hylén manages to catch the various moods and situations of the travelers, integrating them harmoniously into Siemens’ overall concept of traveling and outstanding service.