Bo Hylén: VOLVO Excavator campaign
When Swedish car manufacturer Volvo launched a new range of heavy machinery, it came as no surprise that they would call upon Bo HYLÈN to photograph the accompanying campaign.
Bo has shot for all the leading car manufacturers around the globe and it’s easy to see why his talent and professionalism is so sought after. The Volvo Excavator campaign shows these masterful beasts hard at work in the quarries and building sites where they ply their trade.
They are tireless; constantly in action, as they sculpt the world around them. The dominance of these friendly yellow monsters over the elements really shines through – whether hail, snow or thunder these machines can withstand it all.
Bo’s message is clear: these diggers are as reliable and trustworthy as the Volvo brand itself.