Julia Fullerton-Batten: First Woman to shoot Campari Calendar
Shooting the 16th edition of the globally renowned Campari Calendar is Julia Fullerton-Batten who is the first ever woman to get behind the lens on the Calendar project.
Campari has been producing calendars for 15 years now, featuring actresses like Salma Hayek and Uma Thurman. So many of the calendars from past years have celebrated the female form, so it’s only natural Campari would tap Julia Fullerton-Batten to take the reigns.
The classic Campari cocktail, the Negroni, is shaken not stirred. Appropriate for Bond Girl Eva Green, who will be sipping the iconic cocktail for upcoming year 2015.
The stunning French born actress will take the lead role in this iconic Calendar, entitled ‘Mythology Mixology’, which is dedicated to celebrating Campari’s colourful history and the intrinsic stories linked to twelve of its best-loved classic cocktails.
Julia Fullerton-Batten talks about the creative test the theme offered, saying,
“Campari has always had an inherent ability to recreate itself and keep the brand image fresh, inspiring and imaginative – a goal I constantly strive towards in my own work too. This year’s theme was an interesting challenge, as there was an important job to do in terms of taking historical anecdotes and invigorating them with a modern edge. I’m confident we managed to strike that delicate balance with this year’s imagery.” But after shooting thirteen totally different looks in celebration of Campari’s heritage, it looks like they nailed it.
To get everyone pumped up for the release Campari and Julia have given us some glimpses behind the scenes. Although none of the images they showed us are final images from the project, we do get to see some of the gowns, and styling treatments from the shoot. We can’t wait for the Calender to finally be revealed in November!